Become an AI-Powered Graphic Designer

• What graphic design is, and where it is used: branding, advertising, social, print, packaging, digital marketing, editorial
• The professional design process — Brief → Research → Ideation → Concept → Design → Feedback → Revision → Final Delivery
• Understanding client requirements: business objective, audience, brand personality, competitors, deliverables and constraints

Assignment: Analyse three existing advertisements for target audience, message, typography, colour strategy, visual hierarchy and CTA.

• Elements of design: line, shape, form, colour, texture, space, typography, imagery
• Principles of design: balance, alignment, contrast, repetition, emphasis, rhythm, unity, scale, white space
• Visual hierarchy — controlling what a viewer sees first, second and third

Assignment: Redesign a promotional poster, an Instagram creative and an event poster to improve hierarchy rather than decoration.

• Colour wheel, harmony schemes and colour psychology
• RGB, CMYK, HEX and Pantone basics for digital vs print colour
• Type classification, kerning, tracking, leading and typography hierarchy
• Font pairing: heading + body combinations and creating visual contrast

Assignment: Develop colour systems for three hypothetical brands, plus a typography poster and a brand typography system.

• Illustrator workspace: artboards, layers, and the professional vector workflow
• Essential tools: Pen, Shape Builder, Pathfinder, Gradient, Type
• Vector concepts: anchor points, paths, compound paths, clipping masks

Assignment: Create an icon set, a typography logo, a symbol logo, a combination mark, a business card and a basic brand identity.

• Logo categories: wordmark, lettermark, symbol, combination mark, emblem, mascot
• The professional logo process: brief → research → moodboard → sketching → vector construction → presentation
• Logo construction: geometry, grid systems, negative space, scalability, black-and-white testing

Assignment: Create a complete logo for a fictional or approved project.

• Logo ≠ Brand: primary/secondary logo, colour palette, typography, iconography, patterns
• Brand applications: business card, letterhead, ID card, social profile, packaging mockup, signage
• Documenting brand guidelines: usage, clear space, minimum size, incorrect usage

Assignment: Major Project 1 — a complete brand identity project.

• Photoshop workspace: layers, smart objects, masks, adjustment layers
• Selection and editing: background removal, colour correction, levels/curves
• Retouching and compositing: lighting consistency, shadows, colour matching

Assignment: Create a product advertisement, a movie-style poster, a social media advertisement and an image-manipulation artwork.

• Creative specs for Instagram, Stories, Reels covers, Facebook, LinkedIn and YouTube thumbnails
• Performance creative fundamentals: scroll-stopping headlines, product focus, CTA placement, mobile readability
• The 60:20:20 approach — primary visual, supporting information, CTA — used as a practical guideline

Assignment: Build a mini campaign: 3 static ads, 3 social posts, 2 story creatives, 2 Reel covers and 1 YouTube thumbnail.

• Pages, spreads, master pages, margins, columns and guides
• Paragraph styles, character styles and grid systems
• Editorial layout: baseline consistency, typography hierarchy, page rhythm

Assignment: Design a flyer, a brochure, a company profile and a multi-page document.

• CMYK vs RGB, DPI/PPI, bleed, trim, safe area and crop marks
• Preparing vector assets, image resolution and correct PDF export
• Preflight checklist before submitting print files

Assignment: Design business cards, flyers, brochures, posters and corporate stationery.

• Packaging hierarchy: front-of-pack communication, product naming, information hierarchy
• Dieline basics, safe zones, bleed and mockup presentation
• Packaging workflow: product research → competitor analysis → concept → dieline → mockup

Assignment: Major Project 2 — packaging design for a chosen category (food, cosmetics, personal care, pet or consumer products).

• Case-study structure: overview, problem, audience, research, moodboard, concept, design system, applications, final presentation
• Curating 8–12 portfolio-quality projects — quality over quantity
• The Final Capstone Project: a realistic brief executed through the full 7-stage agency process

Assignment: Convert your strongest projects into complete portfolio case studies and complete the Final Capstone Brand Project.

A graphic design course teaches you how to visually communicate ideas through typography, color, layout, branding, and digital tools like Photoshop and Illustrator. At TSDC, the program covers design fundamentals, Adobe tools, brand identity, packaging, social media creatives, and a portfolio of 8+ real projects.

Core subjects include visual hierarchy, color theory, typography, logo design, branding systems, print and packaging design, social media creatives, and portfolio development. At TSDC, students also learn Adobe Photoshop, Illustrator, InDesign, Canva Pro, and Figma.

The TSDC Graphic Design Mastery Program is Rs 25,000 with a 3-month EMI option at Rs 8,334 per month, so you can start without paying the full amount upfront. The fee covers all course materials, software guidance, project reviews, and certification.

The TSDC AI-Powered Graphic Design Program runs for 3 months (12 weeks). This covers design fundamentals, Adobe tools, an AI-powered design workflow, branding, packaging, social creatives, and a complete portfolio review — structured so students are job-ready by the end.

Yes. The TSDC AI-Powered Graphic Design Program is delivered fully online through live, instructor-led classes, so you can follow the full curriculum, get project feedback, and build your portfolio from anywhere.

Absolutely. The course starts from the very beginning — design fundamentals, visual thinking, and software basics — before building into advanced branding and portfolio projects. No prior design or computer experience is required.

Entry-level graphic designers in Chennai typically earn between Rs 15,000 and Rs 30,000 per month depending on the role and portfolio quality. Freelancers can earn more depending on client volume. Roles like Brand Designer and Creative Executive can grow further with experience.

The best graphic design course for a beginner is one that teaches fundamentals first, covers professional tools like Photoshop and Illustrator, includes live project work, and ends with a portfolio you can show employers. TSDC is designed specifically around that outcome.

If you enjoy visual communication, branding, color, and creating for print, social, or digital campaigns, graphic design is likely the right path. If you prefer product thinking, apps, and user interfaces, UI/UX may suit you better. TSDC can help you compare both before you enroll.

TSDC is a creative education institute based near OMR, Perumbakkam in Chennai. The AI-Powered Graphic Design Program is delivered fully online through live instructor-led classes, so students in Chennai and anywhere else can join with limited batch sizes for focused learning.

Yes. The program starts with design fundamentals before moving into Adobe tools, branding systems, and portfolio projects. No prior experience is needed.

Yes. You will build brand identities, packaging, social creatives, and presentation-ready portfolio pieces based on commercial-style briefs reviewed by working designers.

Yes. Students receive a course completion certificate and portfolio review support tied to the projects built in class.

Yes. The fee can be split into a 3-month EMI plan of Rs 8,334 per month so you can start without paying the full amount upfront.

Students typically prepare for Graphic Designer, Brand Designer, Social Media Designer, Print Designer, and Creative Executive roles at agencies, brands, and studios.

Yes. Graphic design does not require a degree. Many working designers entered the field after 12th with a practical certificate course. What matters most is your portfolio, software skills, and understanding of design fundamentals — all of which you build during the TSDC program.

Graphic design is a well-paid and growing career, especially in digital-first businesses. In India, starting salaries range from Rs 15,000 to Rs 30,000 per month. Experienced brand designers, senior creatives, and freelancers often earn significantly more. Logo and brand designers also command strong project fees.

The main types include brand identity design, print design, packaging design, digital and social media design, advertising design, motion design, and UI/UX design. At TSDC, the course covers brand identity, print, packaging, and social media design as core areas, giving students a broad commercial foundation.

Yes. Logo and brand identity design is one of the highest-value services in the design industry. Strong logo designers often work freelance, charging per-project fees that grow with portfolio quality. The TSDC program includes logo construction, vector illustration, and full brand identity development.

The best graphic design institute in Chennai is one that focuses on practical portfolio building over theory, covers professional tools like Photoshop and Illustrator, provides mentor feedback on real projects, and prepares students for actual job roles. TSDC is a practical, outcome-focused creative institute near OMR, Perumbakkam built around exactly this model.

The best graphic design institutes in India prioritize live projects, mentor critique, real-world briefs, and strong portfolio outcomes. TSDC, based in Chennai, is a career-focused creative institute built around portfolio-first training — preparing students for brand design, agency work, and freelance careers across India.

No. AI tools like Adobe Firefly and Canva AI help designers work faster, but they cannot replace human creative judgment, cultural understanding, brand strategy, or the ability to solve complex communication problems. Designers who learn to use AI as a co-pilot are more valuable, not less. TSDC integrates AI-aware workflows into training.

You need a laptop or desktop capable of running Adobe Creative Cloud apps, a stable internet connection for live online classes, and access to ChatGPT, Gemini and Claude (free tiers are enough to start). No prior design or software experience is required.

The program uses ChatGPT, Gemini and Claude as design assistants for research, ideation, content and brand strategy support — not as a replacement for design skills. Students learn prompt engineering and how to verify AI output rather than treating it as fact.